Increasing smartphone penetration and advancement in mobile technology has led to significant growth in the M-commerce market. Purchase and sale of goods via mobile platforms have increased the businesses across the globe, several businesses are trying to increase their customer base through brand loyalty by offering cashback/discount offers on credit/debit cards and mobile wallets that growing demand for the M-commerce market.
Rapid growth in the e-commerce sector and the increasing trend of online shopping is anticipating the growth of the M-commerce market. Increasing the use of mobile for movie ticketing and travel booking, entertainment, and education purpose are also positively impacting the growth of the M-commerce market. Furthermore, the evolution of the mobile application infrastructure and the familiarity of people with mobile applications and services is expected to boom the growth of the M-commerce market in the near future.
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- Alibaba Group Holding Limited
2. eBay Inc.
4. IBM Corporation
5. Mastercard International Incorporated
6. Oxygen8 Communications Ltd
7. PayPal Holdings, Inc.
8. SAP SE Telefonaktiebolaget LM Ericsson
9. Visa Inc.
After studying key companies, the report focuses on the startups contributing towards the growth of the market. Possible mergers and acquisitions among the startups and key organizations are identified by the report’s authors in the study. Most companies in the M-Commerce Market are currently engaged in adopting new technologies, strategies, product developments, expansions, and long-term contracts to maintain their dominance in the global market
Analysis tools such as SWOT analysis and Porter’s five force model have been inculcated in order to present a perfect in-depth knowledge about M-Commerce Market. Ample graphs, tables, charts are added to help have an accurate understanding of this market. The M-Commerce Market is also been analyzed in terms of value chain analysis and regulatory analysis.
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In-depth qualitative analyses include identification and investigation of the following aspects:
Restraints and Challenges
Emerging Product Trends & Market Opportunities
Risk Assessment for Investing in Global Market
Critical Success Factors (CSFs)
The competitive landscape of the market has been examined on the basis of market share analysis of key players. Detailed market data about these factors is estimated to help vendors take strategic decisions that can strengthen their positions in the market and lead to more effective and larger stake in the global M-Commerce Market. Pricing and cost teardown analysis for products and service offerings of key players has also been undertaken for the study.
Table of Contents:
1 Executive Summary
3 M-Commerce Market Overview
4 Market Trend Analysis
5 Global M-Commerce Market Segmentation
6 Market Effect Factors Analysis
7 Market Competition by Manufacturers
8 Key Developments
9 Company Profiling
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