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Mobile Workforce Management Industry Strategic Assessment, Research, Region, Share and Global Expansion by 2023 | COVID-19 Pandemic

Market Highlights

Market Research Future (MRFR) reveals that the mobile workforce management market 2020 can attain an approximate growth rate of 13% between 2017 and 2023 (assessment period). We will provide COVID-19 impact analysis with the report, offering detailed market developments following the coronavirus disease outbreak.

Top Boosters and Key Restraints

The COVID-19 outbreak has prompted businesses to change the way they conduct operations and reinvent their policies with regard to business continuity, mobile workers and security. The novel coronavirus has led to a significant evolution in the way companies work, impacting everything, from collaboration to conferences to sales. The SARS-CoV-2 scare led to a lockdown across countries, with social distancing and staying at home emerging as the prevalent norms across enterprises. Communication between employers, employees, business to business now relies heavily on video and audio tools, while travel restrictions affecting the marketing and sales practices worldwide.

Mobile workforce has gained immense traction since the pandemic, with the work from home/WFH arrangement emerging as the standard practice. Virtual meetings and other business activities have become quite common among companies, which is good news for the mobile workforce management vendors in the market. The escalating automation trend can also benefit the mobile workforce management market. In general, the soaring need for frequency in mobile devices, mobile applications, virtual desktops and secured wireless networks can provide lucrative opportunities to small and medium companies.

Furthermore, the gradual drop in the prices of tablets and smart phones, surge in BYOD/Bring Your Own Device and the rising number of technological innovations in mobile broadband and computing technology can also do wonders for the mobile workforce management market. The market growth has also been dependent on the efforts being put in by the renowned firms to come up with self-service applications and advanced mobile devices that boost the management of mobile workforce.

For instance, in June 2020, Stratodesk launched NoTouch Go, an advanced Computing device that caters to the mobile workforce. The device boasts of unrivalled computing mobility for IoT, cloud and VDI workspaces, and offers its end-users complete manageability and control ability over their remote workforce’s devices.


The mobile workforce management industry has been categorized as end-user, deployment and tool.

The market, depending on end-user, caters to procurement, logistics, communication, manufacturing, BFSI, and many more. The logistics sector uses mobile workforce management to provide real time data to the customers, by connecting the operations, shipper, the driver, management and automated operation flows to facilitate better quality deliveries.

The deployment-wise key segments in the market can be on-premise as well as cloud. The cloud segments leads the market as it benefits from the rapid escalation of IoT/ Internet of Things. Since cloud solutions possess the ability to manage the costs related to controlling and supporting the mobile workforce, its demand is higher than its counterparts among the end-users.

The types of tools considered in the market study are android, IOS, windows, MySQL, and more.

Regional Insight

The mobile workforce management market has been regionally considered for Asia Pacific/APAC, North America, Europe and Rest of the world or RoW.

The North American market is expanding steadily, given the arrival of new players, frequent technical innovations, and the presence of highly aware customers. The growing investments in R&D by financially strong contenders is leading to advanced capabilities that boosts customer experience, such as AI/artificial intelligence tools, augmented reality, 3-D visualization wearables like smart glasses and smart watches. A majority of the regional vendors are increasingly adopting mobile workforce management solutions and services via BYOD, which can also bolster the market growth in the following years.

The APAC market seems to be advancing at an exhilarating pace, thanks to the accelerated uptake of automation and the escalating use of mobile devices. The mobile workforce management industry also stands to profit from the advancing technology hub across India and China, along with the several government–backed initiatives like smart homes and smart cities prevalent across the region.

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